Where is she going from here?

You sell a ticket and get her through the gate, but from then on she’s anonymous.

Identify fans and optimize in-venue journeys with digital tap points

Tap to enter VIP lounge

Tap for food & beverage promotion

Tap for discounted merch

Ubiquitous fan engagement in-venue

How it works

VTAP cloud architecture

Collect enhanced engagement platform data at in-venue tap locations. For example, tap to win a pizza.

VTAP upgrades attendance experience

4x faster throughput.

✔ Entrance throughput with NFC wallet tickets is up to four times faster than QR code scanning.

✔ Automatic selection of NFC tickets from Apple Wallet and Google Wallet means no delays phone-scrolling to find the right QR code.

Economic retrofit & integration.

✔ VTAP easily replaces readers for legacy ticket-types in turnstiles, ticket kiosks and handheld devices – thanks to in-built RFID card reading functionality and QR/barcode code scanner emulation.

✔ VTAP’s flexible range of connectivity options include the Wiegand and RS-485 standards used for door, gate and turnstile control.

Setup touch points anywhere in venue.

✔ Deploy Apple Wallet and Google Wallet compatible readers anywhere that more accurate 1st party engagement data is needed, at food & beverage concessions, VIP room, customer service desk, etc.

✔ Motivate consumers to tap their ticket or fan card for gamified offers & experiences

Boost revenues.

✔ Mobile wallet tickets open-up a new communication channel with customers.

✔ Push notifications can engage customers with tailored messages – including offers for in-venue purchases.