NFC Wallet for club membership
Membership clubs are giving their customers the ultimate front desk check-in experience, using NFC passes in Apple Wallet and Google Wallet.
NFC Wallet for club membership
Membership clubs are giving their customers the ultimate front desk check-in experience, using NFC passes in Apple Wallet and Google Wallet.
Private members’ clubs offer places for people to relax, have fun, connect, and do business in the most conducive environment. Asking visitors to provide clunky plastic membership cards or show in-app QR codes when accessing services is a hassle. It also takes up valuable staff time that could be better spent providing guests with more positive experiences.
Why are NFC membership cards better in Apple Wallet and Google Wallet?
Frictionless experience
NFC membership passes work just like Apple Pay or Google Pay. Members simply tap their phone or Apple Watch on a reader for super-fast check-in, without having to search for an app, QR code, plastic RFID card or key fob.
Happier guests
Mobile wallet membership passes avoid the delays incurred with physical IDs – from printing and distribution to replacements. Less waiting and streamlined membership checks create a more engaging guest experience.
Strategic insights
Digital transformation enables management systems to collect real time data and insights, to drive up membership engagement and satisfaction. This gives clubs greater strategic control over all on-site member touchpoints.
See how VTAP NFC is being used with Apple Wallet and Google Wallet for a simple, swift and secure club membership experience:
What else can you do with NFC Wallet?
On-account payments
Users can confirm their membership account when accessing paid-for services that will be settled later. ‘Just tap’ NFC Wallet adds convenience, reduces costs and eliminates the need for expensive card payment devices.
Loyalty
Cafes, bars, restaurants and other facilities can use NFC membership cards for special offers, loyalty points collection and to apply discounts. Usage data collected enables more personalisation and increased spend.
Access control
NFC Wallet club membership cards can be used in some situations to gain access to selected areas, floors and VIP facilities, as well as to hosted events, without the need for staff members to stand by to monitor their entitlements.
On-account payments
Users can confirm their membership account when accessing paid-for services that will be settled later. ‘Just tap’ NFC Wallet adds convenience, reduces costs and eliminates the need for expensive card payment devices.
Loyalty
Cafes, bars, restaurants and other facilities can use NFC membership cards for special offers, loyalty points collection and to apply discounts. Usage data collected enables more personalisation and increased spend.
Access control
NFC Wallet club membership cards can be used in some situations to gain access to selected areas, floors and VIP facilities, as well as to hosted events, without the need for staff members to stand by to monitor their entitlements.
Who is using NFC Wallet passes in their clubs?
Our customers and partners are deploying VTAP NFC Wallet reader technology to enhance membership experiences at premium destinations all over the world:
“Moving to mobile wallet membership IDs was made much easier by using VTAP NFC readers, and the support Dot Origin provided to help us integrate with our check-in, Salesforce and Simphony PoS systems made the deployment seamless and straightforward”
Joroen Serpieters
Director or Engineering, Soho House
Vinnustofa Kjarval is a premium meeting, co-working and social space of around 700 square meters in downtown Reykjavik that provides its members with a private, luxurious and respectful environment. Kjarval introduced NFC-enabled membership passes and VTAP NFC readers to refine the user experience throughout the venue.
The Roof Gardens club members enjoy seamless, intuitive, front desk check-in to an amazing Kensington landmark site. Set 100ft above the city, with views across London to the horizon, The Roof Gardens’ members get all the benefits of the latest technology without it intruding on the timeless elegance of the club.
Soho House is a prestigious private members club network operating across Europe, North America, and Asia, also encompassing other club brands such as The Ned. VTAP NFC readers are installed at all front desk check-in locations and are also used in restaurants and other settings to check membership entitlements.
Why is club membership better with VTAP?
Empower your member management system to have more direct control over everything your clients can do in your venues.
Boost app usage
Apple Wallet and Google Wallet NFC passes work perfectly alongside your existing app using an in-app button to add the digital NFC pass into the wallet. The frictionless wallet pass is used with on-site readers, making the technology indispensable.
Easy migration to NFC
VTAP readers simplify migration to the ‘just tap’ NFC experience for front desk check-in and venue access. A universal range of connectivity options ensures NFC Wallet readers can be quickly and easily integrated into any existing system or venue.
Improved security
Unlike QR codes, NFC passes cannot be copied through screen grabs and shared with non-members. NFC-enabled digital membership passes are protected by the strong security of Apple Wallet and Google Wallet, being securely read by certified VTAP readers.
Why does VTAP make membership technology upgrade easier?
VTAP technology is designed for use by membership clubs, member management system providers, CRM platforms and technology integrators, without having to rip and replace entire systems.
Legacy technology support
VTAP readers work with RFID cards, tags, wristbands and key fobs, enabling support for, and migration from, existing membership ID technologies. Readers can be used to directly replace existing QR code scanners, control them or work seamlessly alongside them.
Wide NFC pass compatibility
Any Apple Wallet and Google Wallet pass issuance platform that supports NFC can be used, via standard Apple and Google APIs. Many wallet pass and credential issuance platforms and membership/CRM providers are already compatible with VTAP reader technology.
Apple and Google certified
VTAP readers are fully certified for Apple VAS, ECP2/Access and Google Smart Tap. Security keys and application data are securely managed locally over USB, via a partner platform or via VTAP Cloud, creating end-to-end security and peace of mind.
What VTAP products to use for upgrades?
Boxed readers
Standard VTAP products offer a wide range of connectivity options, linking to all kinds of desktop PCs, access control systems, tablets and kiosks. Added features include Bluetooth beacon capabilities and flexible wall mounting and cabling options.
Reader modules & boards
VTAP NFC embedded reader boards & modules can be integrated into existing equipment such as turnstiles, access gates, kiosks and custom enclosures, giving full control over physical design and ergonomics.
IP-connected readers
VTAP Cloud enables direct connectivity between readers and online apps & platforms. It also enables centralised management of the reader estate, including remote firmware updates and application-specific security keys.
Boxed readers
Standard VTAP products offer a wide range of connectivity options, linking to all kinds of desktop PCs, access control systems, tablets and kiosks. Added features include Bluetooth beacon capabilities and flexible wall mounting and cabling options.
Reader modules & boards
VTAP NFC embedded reader boards & modules can be integrated into existing equipment such as turnstiles, access gates, kiosks and custom enclosures, giving full control over physical design and ergonomics.
IP-connected readers
VTAP Cloud enables direct connectivity between readers and online apps & platforms. It also enables centralised management of the reader estate, including remote firmware updates and application-specific security keys.